In the wake of the Squarespace 6 launch this week, a couple of items struck me as interesting.
From BetaBeat.com‘s article:
Square space Takes a Swing at WordPress and Tumblr with a Heartbreakingly Easy New Interface
The company’s intention is to push for artists and others who’d respond to the portfolio offering, as well as bloggers and simple websites. “That’s really what Squarespace version five targeted really well, so we’re just starting with that as a baseline,” he said. He also explained that, when they showed the demo to the CEO of Getty Images, who is one of their board members [emphasis added], he told them that his photographers pay $25,000 for equivalent sites.
I know many in the developer forums have been inquiring and waiting for a more feature rich content management system. The focus on Portfolio templates suited primarily for photographers is definitely no secret, but this article adds a bit of perspective as to why there has been so much effort directed to this niche of potential new Squarespace users.
I also found this little tidbit amusing. Continue reading →